The Franco Salvation Army Team

Eighty Days of Red Kettle

All PR professionals have that one client project that seems to take over everything. It means long hours at the office, lack of sleep (which leads to copious amounts of caffeine), around the clock emails and being on your feet for hours at a time. For those of us who work on The Salvation Army[…]

Franco Hat Day

Hat n. a shaped covering for the head that often has a brim and a rounded or flat top <it’s National Hat Day, so we wore hats>   Ashley Dupuy, Designer   Joe Ferlito, Account Manager “No surprise here. Franco’s ‘outdoors guy’ is wearing a hunting hat. This is my favorite hunting hat that’s not orange[…]

Media Tips for Small Businesses

While marketing and public relations can be beneficial to businesses of all sizes, sometimes smaller businesses and startups aren’t quite sure where to start. We’ve all been there and you have to start somewhere, right? Recently NextEnergy – one of the nation’s leading accelerators of advanced energy and transportation technologies, businesses and industries – reached[…]

NAIAS Survival Checklist: Must-Haves For Working The Event

There’s lots of great articles out there with tips on attending the North American International Auto Show (NAIAS), but what if you’re not an attendee but working it for a client? Our Franco auto team is no stranger to the behemoth auto exhibit, so we asked them what they have on their must-bring lists for 2016.[…]