Franco’s public relations practitioners provide clients the benefits of
years of public relations success in a wide range of creative
communications.
In addition, our employees have developed specific expertise in numerous
industries, professions and communications specialties.
Franco account managers, account executives,
assistant account executives and specialists offer additional depth of
experience in these and other industries. Importantly, Franco team
members have strong relationships with reporters and editors in the
general and business media, as well as the specific industry media
important to our clients.
This continuation of professional and industry know-how enables us to
structure our client service teams around “Centers of Experience.” We
assemble our teams to provide an optimal mix of backgrounds and
knowledge to serve the particular communications needs of each client.
Typically, an account manager leads the direct team, which includes an
appropriate number of account executives and specialists.