Event Management    

The Franco Events Group focuses specifically on Special Events planning and management, ranging from fund-raising events and corporate annual meetings to major community presentations, trade exhibitions and consumer shows.

Sponsorships and Corporate Contributions
We help organizations identify sponsorship opportunities, determine strategies for financial contributions and obtain sponsors for events. Our activities in these areas include:

  • Strategy
  • Solicitation
  • Evaluation
  • Negotiation

Public Relations
We help raise awareness of events among potential donors and attendees through:

  • Event promotion
  • Press releases
  • Media advisories
  • Media coverage

Event Production
Our Events Group helps guide the production of the event from start to finish through:

  • Strategic planning and research
  • Tactical planning and implementation
  • Advance and on-site registration
  • On-site management

Training and Support
Partnering with Franco’s Executive Development unit and affiliated production companies, the Events Group can provide speaker-support visuals and high-level training for any event, including:

  • Trade show booth staff training
  • Media training
  • Presentation training
  • PowerPoint presentations
  • Video presentations

For more information on events planning and management, please contact:

Michelle Zdrodowski
Vice President
zdrodowski@franco.com
(313) 567-5017 phone
(313) 567-4486 fax

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Franco Public Relations Group • 400 Renaissance Center • Suite 1000 • Detroit, Michigan • 48243 • Phone: 313.567.2300 • info@Franco.com

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