Franco News: Parkinson and Dupuy Join the Team

Mary Parkinson Hired as Assistant Account Executive Parkinson will serve a variety of Franco’s health care and nonprofit accounts providing support with media relations and events. Before joining Franco, Parkinson held an internship with Fleishman Hillard in Detroit and gained experience interning with Good Morning America, World News with Diane Sawyer and WXYZ Detroit.  […]

Mary Parkinson and her Cheez-Its

Dear Franco, We Love You

  “I love working at Franco because of the interesting design opportunities it gives me. I work with such a wide variety of clients that each day is different and unique.” Ashley Dupuy, designer “I love our account mix because it provides such a variety of opportunities and allows us to keep up on a[…]

Ferlito nd McCarty STAHLs' vs Detroit Red Wings Alumni

Frozen Fish Fiasco, Team STAHLS’ and Tales of a Gordie Howe Hat Trick

I grew up playing hockey, but after trading in my skates for office life, I never thought I’d play a meaningful game again. Turns out, I was wrong. I emerged from hockey retirement and laced up my skates to support Team STAHLS’ as we faced off against the Detroit Red Wings Alumni team for a[…]


Franco Hat Day

Hat n. a shaped covering for the head that often has a brim and a rounded or flat top <it’s National Hat Day, so we wore hats>   Ashley Dupuy, Designer   Joe Ferlito, Account Manager “No surprise here. Franco’s ‘outdoors guy’ is wearing a hunting hat. This is my favorite hunting hat that’s not orange[…]


Media Tips for Small Businesses

While marketing and public relations can be beneficial to businesses of all sizes, sometimes smaller businesses and startups aren’t quite sure where to start. We’ve all been there and you have to start somewhere, right? Recently NextEnergy – one of the nation’s leading accelerators of advanced energy and transportation technologies, businesses and industries – reached[…]

NAIAS Survival Checklist: Must-Haves For Working The Event

There’s lots of great articles out there with tips on attending the North American International Auto Show (NAIAS), but what if you’re not an attendee but working it for a client? Our Franco auto team is no stranger to the behemoth auto exhibit, so we asked them what they have on their must-bring lists for 2016.[…]

From the Soccer Goal to the PR Goal – Relating Sports to PR

As far back as I can remember I’ve always been on a sports team. I played basketball, tennis, volleyball, softball, t-ball and track & field but one sport stuck with me most – soccer. I didn’t realize it then, but soccer taught me a lot of little lessons that can be applied to what I[…]

Giant Turkeys and Lukken’s – Here’s How Franco Does the Holidays

Each family celebrates the holidays in their own, unique (sometimes out-there) way. Here’s how some of our Franco team rings in the yuletide season with their loved ones. Stephanie Angelyn Casola, Account Manager Pasta! Is that a tradition? It was if you grew up in the Casola household. The holiday didn’t matter, one thing was[…]

Franco News: Fortunate and Horn Promoted, Reeves Brought-on Full-time

Ann Marie Fortunate Promoted to Account Supervisor With a strong background in manufacturing and technology, Fortunate has been an asset to the agency’s B2B team. In her new role, she will continue serving the B2B markets with an emphasis on media relations and marketing strategy.   Dan Horn Promoted to Senior Account Executive Horn also serves[…]

Franco Specialties – PR and Pumpkins

As the wind ripples the Detroit River outside our windows and the leaves turn on the Riverwalk, the Franco team prepares for one of their favorite fall pastimes – the annual pumpkin carving competition. Since this is my first Franco Halloween, I wanted to see just how fierce the competition is – so I dusted[…]