Tag Archives: Griffin Claw Brewing Co.

New Beer’s Eve: Six client beers

Among the many joys of working with beer, wine and restaurant clients, we learn quite a bit of great trivia. Like the fact that April 6 is celebrated by some as an unofficial U.S. holiday, “New Beer’s Eve.”

Vinotecca, Wine

Other perks include the occasional chance to catch one of Vinotecca’s monthly wine dinners.

Some basic research tells us that shortly after the end of U.S. Prohibition, the sale of beer became legal once again on April 7, 1933. Anticipating their first legal sip of beer in over 13 years, people lined up outside of taverns and breweries on April 6 to await midnight – making April 6 New Beer’s Eve.

If you’re looking to celebrate New Beer’s Eve, here are six of our clients’ new beers and signature classics that you can enjoy on April 6:

1. Buddy Brew at Buddy’s Pizza

Created in partnership with Griffin Claw Brewing Co., Buddy Brew is an American Pale Wheat Ale brewed with coriander and grapefruit peel, which perfectly complements their original Detroit-style square pizza. With a bright golden yellow color reminiscent of freshly baked pizza dough, the beer charms taste buds with a smooth, subtle sweetness to balance the richness of Buddy’s classic pizza flavors.

Buddy Brew became available in January and can be found at Buddy’s eight full service locations across metro Detroit in Auburn Hills, Dearborn, Detroit, Farmington Hills, Livonia, Novi, Warren and Shelby Township.

Detroit-style pizza, Buddy Brew

So many great flavors from Buddy’s in one photo.

2. Biere de Mars at Jolly Pumpkin Detroit

Biere de Mars is a seasonal flanders-style sour clocking in at 7% ABV — quite sour, and a standout among American wild ales. Its malty sweetness is balanced by firm oak notes, and the aroma hints sour cherries and light vanilla. As this beer warms, it opens up to reveal flavors reminiscent of leather, apricots, pears and wet leaves.

Jolly Pumpkin Artisan Ales are created by master brewer Ron Jeffries. Check out more Jolly Pumpkin Detroit beer here.

Jolly Pumpkin, Beer, Taps

There’s no shortage of great options on tap at Jolly Pumpkin Detroit.

3. Annie’s Spring Elixer at Grizzly Peak Brewing Co. in Ann Arbor

Annie’s Spring Elixer is a classic peppery and buoyant Farmhouse Ale made with 100% Michigan hops. This lighter, refreshing beer is a seasonal option for spring time, with 5.8% ABV.

Grizzly Peak’s beers are created by head brewer Duncan Williams. Check out more Grizzly Peak beer here.

Grizzly Peak Brewing Co., Beer Sampler, Beer Flight

Or you can always go for the variety of a sampler. Photo: Grizzly Peak Brewing Co. Facebook.

4. Sprechen Sie IPA at Old German in Ann Arbor

Sprechen Sie IPA is an American India Pale Ale made with German hops. The beer has a clean malt and a spicy, earthy hop – as opposed to the citrusy, fruity flavor of American hops.

Old German’s beers are created by head brewer Duncan Williams. Check out more Old German beer here.

Old German , beer

There’s no better place to grab a stein than Old German. Photo: Old German Facebook.

5. Cherry Imperial Stout at Bastone Brewery in Royal Oak

A strong beer with subtle fruitiness and a hint of cherry juice, Bastone’s Cherry Imperial Stout is a seasonal offering with 8.75% ABV.

Bastone’s beers are created by brewer Rockne Van Meter. Check out more Bastone beer here.

Bastone Brewery, Cherry Imperial Stout, Beer

Cherry Imperial Stout, pictured on the bar at Bastone Brewery.

6. Wittekerke at Monk Beer Abbey in Royal Oak

Monk Beer Abbey is the place to find Belgian style beers, with offerings like Wittekerke, an authentic Belgian wheat ale with 5% ABV, created by De Brabandere Brouwerij in Belgium. Monk rotates kegs of beers like Wittekerke, regularly changing up what’s available.

Check out more of Monk’s beer selection here.

Monk Beer Abbey, Belgian Style Beer

While you’re enjoying a glass of Belgian style, Monk’s unique décor doesn’t disappoint.

Enjoy responsibly, and happy New Beer’s Eve from Franco and our beer and restaurant clients!

Sarah Kornacki is an assistant account executive and Marie Stawasz is a senior account executive at Franco Public Relations Group. Connect with Franco PR on Facebook and Twitter @FrancoPRGroup

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