How Detroit inspires a major corporation’s innovation

Every day at Franco we’re working in this city and finding more stories of innovation, creativity and determination that inspire us. “Detroit Inspires Me” is our way to share what makes us proud to be Detroiters. We recently had the pleasure to talk with Matt Simoncini, President and Chief Executive Officer of Lear Corporation and
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10 Reasons Why You Need to Register for TEDxDetroit Today

On Thursday, October 8th, creators, catalysts, entrepreneurs, artists, geeks, designers, thinker and doers will all flock to Detroit for the 7th Annual TEDxDetroit. Franco PR Group is excited to work with them to spread the word about this one-of-a-kind conference. 1. TEDx events are breakoffs from the larger, parent conference TED Talks. TED stands for Technology,
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Tools a PR pro can’t live without – a Franco perspective

A PR pro’s job can be hectic and fast paced. Working in this industry, we have to learn and master many tools of the trade to do our job effectively. In this case, my definition of a tool is anything and everything I use to get the job done, from my notepad and pen to
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