Public Relations vs. Marketing: What’s the Difference? A Detailed Synopsis from Detroit’s Original Firm

Two different disciplines. Two different audiences. Two different goals. Two different writing styles. The word “different” in each of those sentences has special meanings in each context. Trust us, we know. As Detroit’s original PR and marketing firm, we’ve pioneered writing for each purpose – especially as consumer tastes and the media landscape have changed
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Interviewing for Video: 5 Best Practices

The popularity of videos has grown exponentially over the past few years and trends show that it’s not stopping any time soon. If you’re working in PR, marketing or social media, you’ll probably have to record a video at some point. Whether you’re a video pro or just starting out, these best practices are going
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