Integrated Communications Supervisor
“Wordsmith. Doer. Advocate.”
Tracy Wolf has a passion for storytelling, which she uses to make an impact for her clients and the people they serve. As an integrated communications supervisor for Franco’s nonprofit and consumer teams, she provides her PR, media relations and social media expertise to help people and make a difference in our community.
Tracy’s motivation to get out of bed in the morning is simple: she wants a challenge. Since joining Franco in September 2018, Tracy has worked on The Salvation Army’s annual Red Kettle Campaign and Bed & Bread Club Radiothon, Hospice of Michigan’s statewide Barley, BBQ & Beats events and GMRENCEN’s annual Rockin’ on the Riverfront summer concert series.
Before joining Franco, Tracy worked in banking as a branch supervisor at TCF Bank. She also held an internship at SS Digital Media, where she learned the ropes of agency life and honed her digital marketing, social media and content development skills.
Tracy exudes Franco’s core value of Courageous Truth and is proud to carry that torch with her wherever she goes. She believes integrity is crucial, and while it’s not always easy to speak up, when we do, we show our true selves – both in our professional and personal lives.
A proud alumna of Wayne State University, Tracy earned a Bachelor of Arts in public relations with a minor in new media. She’s also a Society of Professional Journalists (SPJ) Detroit chapter board member.
She resides in Livonia with her husband and two cats, Frankie and Milo.