Are you prepared for a crisis? Crises escalate quickly, and in today’s 24/7 world of the perpetual news cycle and viral social media, you can lose your good name in a flash. Having a partner on your side to help you prepare for and prevent a crisis is the best thing you can do to protect your company. Franco has extensive crisis communications experience, including President Tina Kozak’s more than 20 years of experience working alongside business leaders to coach, counsel and guide them through crisis situations.

We think of all the things you’ve never thought of: Do front-line communicators know what to do if a TV camera shows up? Do you have a rapid response protocol? Have you created the architecture for a “dark” crisis web page so you can immediately and frequently post updated information?

We’ll work alongside you to provide counsel, address the issue and find the right approach to move forward – all with complete confidentiality. We prepare your spokespeople and help you effectively communicate with the media, your internal and external audiences and represent your organization in the best possible way.

What we can help with:

  • Customer service issues, digital attacks and social media crisis response
  • Environmental issues, bomb threats, utility failures
  • Cybersecurity and corporate cyber-bullying
  • Bankruptcies, reorganizations, mergers and acquisitions
  • Government investigations
  • HR issues, whistle-blowers, disgruntled workforce
    • Product recalls and quality issues
    • Union negotiations, labor strikes and work stoppages

Related Work

Crisis Management
May 18, 2020

People First: Internal Communication Will Be Key to COVID-19 Business Recovery Plans

“I am a firm believer in the people. If given the truth, they can be depended upon to meet any national crisis. The great point is to bring them the…
Crisis Management
April 9, 2020

To Post or Not to Post: Adjusting Your Social Media Strategy During a Global Crisis

As we do our best to adjust to the “new normal” brought on by the COVID-19 pandemic, we must closely examine and reconsider any existing internal and external communications programs…
Crisis ManagementPublic Relations
March 11, 2020

Coronavirus Communications: 5 Things You Need to Know

The coronavirus and its impact on business is top of mind, as information is changing by the minute. When communicating how the coronavirus is affecting your company, your employees and…

Contact us to learn more about our crisis communications offerings – including a plan review, plan enhancement and training/drills.