Professional Services

Like many professional services, integrated communications is not one-size-fits-all. Marketing a professional service requires a completely different approach than marketing a product – something we’ve successfully done countless times in our company history.

We’ve helped professional service firms in various industries – including legal, accounting, automotive retail and small business – build awareness and credibility, and most importantly, acquire new leads and business through a variety of marketing and communications efforts.

From launching several virtual workshop series, to developing robust content, to building thought leadership, to navigating difficult social media crises, our team of experts is equipped to meet professional service organizations where they are today and get them where they need to go tomorrow through strategic, integrated communications.

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February 25, 2021

Masterminding a Virtual Workshop Event for Automotive Audiences

>>CHALLENGE Despite the absence of once critically important in-person events and tradeshows, automotiveMastermind - an industry leader in predictive analytics and marketing solutions for dealerships and manufacturers - continually found…
- Related WorkCrisis ManagementProfessional ServicesProfessional Services
November 16, 2020

Lessons Learned: Digital Crisis Communications

CHALLENGE The Michigan Chamber of Commerce board voted unanimously to oppose the “Voters Not Politicians” (VNP) ballot proposal, a highly politicized and drastic rewrite of Michigan’s Constitution, which would come…
- Related WorkMobilityMobilityProfessional ServicesProfessional ServicesPublic RelationsTechnologyTechnology
July 14, 2020

Creating Content to Support Dealerships During COVID-19 Disruptions

>>CHALLENGE automotiveMastermind wanted to take swift action to support the automotive retail industry amidst the COVID-19 pandemic that started in mid-March 2020 when many dealer showrooms across the United States…

Let us put our professional services industry expertise to work for you.