Franco + PRGN:
Do you need to launch a new product in Brazil, open a new manufacturing facility in China or support your CEO’s speech at an event in France?
Through our partnership with the Public Relations Global Network (PRGN), we have you covered. Franco is the exclusive PRGN agency member in Michigan.
PRGN is a highly respected group of local PR agencies who partner together to serve the world. PRGN includes more than 50 agencies in 43 countries with 67 office locations, making it one of the largest global networks of independent, owner-operated firms.
The entrepreneurs at these independent agencies are deeply experienced professionals – well-known and respected leaders in their markets. Often, before starting their own agencies, they managed the local branch office for a global PR mega-agency or worked as a top-tier journalist.
These PRGN agency owners know the local language, culture and media – meaning they can provide targeted and effective counsel and guidance for our clients.
Unlike many networks that are just a loose affiliation of agencies, PRGN is a tight-knit group of agency owners who meet regularly in-person – at least twice a year – to strengthen relationships, share expertise and build skills together.
They are colleagues, friends and mentors to each other, and are willing to go the extra mile for their partners. The relationships among the PRGN agency owners, like our relationships with our clients, are personal, meaning the PRGN partners go above and beyond to meet and exceed client expectations.
Proving the PRGN business model, Bianchi Public Relations (now part of Franco) teamed up with Landis Communications based in San Francisco and Integrate Communications in Japan to service a client in the B2B tech arena. As the agencies of record for the lidar sensor company, the PRGN partners came together to create media outreach and brand awareness campaigns for smart cities, defense, B2B automotive and the opening of the Japan marketplace. At the same time, they worked together to keep the client in positive conversations around consumer safety.
