Public Relations Five Lessons Learned From the PGA Tour’s Recent Announcement Explore five lessons learned from the PGA Tour's recent announcement and what other brands may…Joe FerlitoJune 13, 2023
Public Relations Media Matters: A Community-First Approach with Amyre Makupson of CBS News Detroit CBS News Detroit's Amyre Makupson visited the Franco office to talk about taking a community-first…Lucas PolackMay 8, 2023
Public Relations Lights, Camera and Action at the New York International Auto Show Franco's VP of Media Relations Brent Snavely reports back from the New York International Auto…admin@francoApril 12, 2023
Public Relations Three Big Michigan Media Changes to Watch in 2023 The media landscape in metro Detroit is constantly evolving. Here are three big Michigan media…Lucas PolackJanuary 20, 2023
Public Relations 2022 Global Automotive Summit Shines a Spotlight on the Industry’s Delicate Supply Chain The complexity of the global automotive supply chain and the risk automakers face when they…admin@francoNovember 21, 2022
Crisis ManagementPublic Relations 3 Challenges & Corresponding Opportunities of Managing Crisis Communications Today The best crisis communications plan is one you ideally never have to use. But there’s…Nikki LittleNovember 18, 2022
Crisis ManagementPublic Relations Lessons Learned from Adidas’ “Say Nothing, Do Nothing” Approach to Corporate Partnerships As integrated communications professionals, we know words matter. What you say, matters. But Adidas has…Lexi TrimpeOctober 26, 2022
Public Relations Michigan’s Top Political Journalists: Reporting Environment Has Changed, Mission Has Not Covering politics in Michigan has changed dramatically in recent years, according to three of Michigan’s…admin@francoOctober 21, 2022
Public Relations To Release or Not Release? 9-Point Press Release Checklist Distributing a press release doesn’t guarantee coverage, but to cut through the noise to grab…admin@francoAugust 24, 2022
Public Relations Six Tips To Get Media Coverage When You Don’t Have News Securing media coverage has always been an important part of a communications/PR professional’s job. But…Nikki LittleAugust 12, 2022