Public Relations Three Big Michigan Media Changes to Watch in 2023The media landscape in metro Detroit is constantly evolving. Here are three big Michigan media…Lucas PolackJanuary 20, 2023
Public Relations 2022 Global Automotive Summit Shines a Spotlight on the Industry’s Delicate Supply ChainThe complexity of the global automotive supply chain and the risk automakers face when they…[email protected]November 21, 2022
Crisis ManagementPublic Relations 3 Challenges & Corresponding Opportunities of Managing Crisis Communications TodayThe best crisis communications plan is one you ideally never have to use. But there’s…Nikki LittleNovember 18, 2022
Crisis ManagementPublic Relations Lessons Learned from Adidas’ “Say Nothing, Do Nothing” Approach to Corporate PartnershipsAs integrated communications professionals, we know words matter. What you say, matters. But Adidas has…Lexi TrimpeOctober 26, 2022
Public Relations Michigan’s Top Political Journalists: Reporting Environment Has Changed, Mission Has NotCovering politics in Michigan has changed dramatically in recent years, according to three of Michigan’s…[email protected]October 21, 2022
Public Relations To Release or Not Release? 9-Point Press Release ChecklistDistributing a press release doesn’t guarantee coverage, but to cut through the noise to grab…[email protected]August 24, 2022
Crisis ManagementPublic Relations Lessons from Uvalde: Think Very Carefully Before Attacking the MediaWe spend a lot of time at Franco talking internally about public relations best practices…[email protected]July 21, 2022
Public Relations How to Secure Speaking Opportunities for Events in 2022 & BeyondNo matter what format events take, expert voices always play a valuable role. Securing speaking…Catherine PaceJune 22, 2022
MarketingPublic RelationsSocial Media Integrated Communications Tips, Tricks & Trends for 2022Rather than setting resolutions, our focus this year is reflecting and reframing the way we…Lexi TrimpeJanuary 7, 2022
Crisis ManagementMobilityPublic Relations Continuing Communication Through the Pandemic, Supply Chain Disruptions and Worker ShortagesTo say the last 18 months have been a challenge is an understatement. There’s been…Catherine PaceNovember 18, 2021