Creative Services

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Creative Services

Franco’s creative team combines innovative design strategy with expert execution in graphic design, video production, photography and web design. We create content that captures attention, drives engagement and delivers results. Our strategic approach ensures cohesive messaging and visuals that amplify your brand across every platform.

From crafting impactful headlines to designing pixel-perfect websites, we handle every detail with precision and creativity. Partnering with our team means tapping into the power of our full-service integrated communications expertise. Together, we bring a holistic understanding of your brand and industry, delivering work that motivates, inspires and achieves your goals.

Our Creative Services Include:

01. Design Strategy

Design strategy is more than just visual appeal—it’s about developing impactful brand assets that tell your story, connect with your target audience and drive sustainable business growth. A robust brand strategy extends beyond a logo to define the voice, values and personality of your business.

By combining strategic design thinking with clear and compelling messaging, your brand will stand out, effectively communicating your unique offerings and resonating with your audience’s needs. From your website to social media and beyond, we ensure every design touchpoint is consistent, impactful and aligned with your business goals. This strategic approach builds trust, enhances user experience and delivers a higher ROI for lasting success.

Brand Identity Systems
Brand Naming
Brand Positioning
Content Platforms
Market Research
Brand Strategy & Messaging

02. Graphic Design

Graphic design is at the heart of every successful marketing strategy. We craft powerful visuals that transform your brand vision into reality, creating eye-catching designs that cut through the noise and leave a lasting impression.

Effective graphic design does more than look good — it builds an emotional connection with your audience. Through a balance of creativity and strategic intent, we produce visuals that drive engagement, inspire action and amplify your brand’s message. From logo design to immersive web experiences, our design services are crafted to demand attention and elevate your brand’s presence. Partner with us to create designs that not only captivate but also convert.

Annual Reports
Campaign Strategy
Information Design
Marketing Collateral
Media Relations Assets
Presentations & Webinars
Print & Digital Advertising
Merchandise Design
Social & Digital Assets
Trade Show & Event Collateral
Typography Design

03. Video Production

Video marketing is a powerful tool for boosting brand engagement and conversions. With the rise of video content on social media and across digital platforms, having a solid video strategy is crucial. Our video production services encompass every stage of the process—from concept and scriptwriting to filming, editing and post-production effects. Whether you need polished corporate videos, social media content or on-site event coverage, we craft engaging video content that resonates with your audience, aligns with your brand voice and supports your marketing objectives.

Corporate Highlights & Sizzle Reels
Corporate Leadership Videos
Educational & Training Videos
Music, Graphics, Subtitles & Special Effects
On-Site Production
Post-Production Editing
Pre-Production Planning
Scriptwriting
Social Media Videos
Storyboarding

04. Photography

Original, high-quality photography is key to making your brand stand out. We offer professional photography services to ensure your visual content is authentic, compelling and aligned with your brand identity. Regular quarterly photoshoots and additional sessions on-demand help us produce dynamic images for digital marketing, social media, print materials and more. Our in-house photographers and editors work to create captivating visuals that tell your brand’s story, set you apart from competitors and create a unique, lasting impression.

Content-Focused
Event
Post-Production Editing
Professional Headshots
Product

05. Website Design

Every brand deserves a website that captures its unique personality and stands out from the competition. We aim to design custom, high-performing websites that move beyond generic templates to deliver a truly personalized digital experience. Our designs are not only visually engaging but also strategically optimized for search engines to drive measurable results.

With expert development partners by our side, we take you from the initial spark of inspiration through a comprehensive design and development process, all the way to a successful launch. Our collaborative approach ensures your vision translates into a responsive, mobile-friendly website that captivates and converts visitors into loyal customers.