Tips for Students on Working with PR Professionals 
Recently, I was invited to take part in a networking event called “speed mentoring” hosted…
Nikki LittleMarch 27, 2014
Keeping up with the North American International Auto Show 
Growing up near Detroit, I loved going to the North American International Auto Show. This…
Nikki LittleJanuary 24, 2014
Detroit’s revamped Cobo Hall is just as exciting as the new vehicles at NAIAS 
If you saw my last post, you’ll know we are in full-swing with the North…
Nikki LittleJanuary 12, 2014
It’s the Most Wonderful Time of the Year…for Automotive PR in Detroit! 
The days are shorter, the weather is cooler – that can only mean one thing…
Nikki LittleJanuary 12, 2014
Paid, owned and earned media – Finding the right balance 
Advertising and public relations can work together to find the perfect balance of paid, owned…
Nikki LittleNovember 14, 2013
My Life in PR: What retail taught me about public relations 
Before working in PR, Andrea Kenski lived a rockstar lifestyle working in retail. Many of…
Nikki LittleNovember 4, 2013
Help! My PowerPoint file is too large for email! 
Have you ever found yourself with a PowerPoint that turned into a HUGE file that…
Joe FerlitoOctober 3, 2013
Adventures in PR with convertibles, crustaceans 
Driving up the New England coast line in a convertible is not what I would…
Nikki LittleJuly 23, 2013
Joe Ferlito’s series of unusual PR experiences: Part 5
Are you hearing what I’m hearing? “We listen to our clients, understand their needs and…
Nikki LittleJuly 2, 2013
Franco gives back 
Joe Ferlito holds the microphone for a Channel 7 interview with homeowner Anna Solomon during…
Nikki LittleMay 29, 2013
