12 Books to Sharpen Your Public Relations Skills 
Check out some of our favorite reads! 1. Spinglish: The Definitive Dictionary of Deliberately Deceptive Language by…
Nikki LittleMay 18, 2016
PR Pros On-The-Go Stay Organized with These Mobile Apps 
If you’ve spent much time in PR or social media you know the importance of…
Nikki LittleSeptember 10, 2015
Tweeting Trackside: Behind-the-Scenes with the Grand Prix Social Team 
Picture this: an Indy Car sporting the Facebook and YouTube logos on either side, an…
Nikki LittleJune 5, 2015
Public Relations: Top Five Things I’ve Learned So Far 
When I think back to when I was six years old and people asked me…
Nikki LittleMay 15, 2015
IABC Detroit Recognizes Franco at Renaissance Awards Ceremony 
Congratulations to The Salvation Army account team on its 2014 IABC…
Nikki LittleJune 13, 2014
Creating meaningful, social media-worthy content for B2B companies 
Social media is a valuable and versatile tool for companies to connect with a number…
Nikki LittleMay 13, 2014
Telling your story through media relations 
Lights, camera, action! The Salvation Army (client) prepares to go on-camera with WJBK to discuss…
Nikki LittleMay 7, 2014
Paid, owned and earned media – Finding the right balance 
Advertising and public relations can work together to find the perfect balance of paid, owned…
Nikki LittleNovember 14, 2013
