The Value of Video – Next-Level Content!

PR and marketing professionals must constantly create original material. Whatever the medium, we’re always looking to whip up fresh and innovative content for our clients. Given the state of media today, both online and off, there’s no better test of a firm’s ability to do this than video and photography. Video is dynamic. It gets our
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Be Prepared When Working With a Design Partner

In today’s ever increasing visual world, anyone involved in promotion must venture into the realm of design, whether it’s to create a single flyer or develop a full-blown campaign. But what if design is not your forte? Here are a few tips for getting the best from your graphic partner: Do a little soul searching.
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The Art of the Infographic: Five Tips for Creating Your Own

Imagine you’re sitting in on a presentation. It’s been a long day, you didn’t have time to make a run to the nearest Starbucks and your energy level is quickly waning. The presenter is walking through a text-only presentation – maybe something similar to this: This presentation isn’t keeping anyone awake. Now imagine these details
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