Six cool ties to the tech industry

One of the beautiful things about public relations is getting to work with clients from many different industries, because as us PR pros know, everyone needs PR! One of the industries we work with is the always-growing, ever-changing and exciting technology field. Whether it’s a long-term client or a project based relationship, we love getting[…]

Franco looks back at the 2003 Blackout in Detroit

Today marks the 10-year anniversary of the 2003 Blackout that caused 50 million people across eight states and part of Canada to lose power. Here at Franco Public Relations Group, the significance of this date got us thinking about where we were at that time ­- and how far our power grid has come since[…]

Joe Ferlito’s series of unusual PR experiences: Part 5

Are you hearing what I’m hearing? “We listen to our clients, understand their needs and create communications programs that support their business goals.” – Franco’s vision. Listening is something we consciously do. However, hearing or perceiving sound, is another matter. A recent unusual PR experience tested our hearing and led to a great team-building exercise.[…]