Is the Business Card Dead? A Guide to “New Normal” Networking 
Attending business and networking events is typically a common occurrence for the Franco team, but…
Joe FerlitoSeptember 21, 2021
Don’t Deal Disruption: How to Avoid Common Pitching Mistakes 
Let me disrupt your day. When PR professionals pitch a story shouting their client is “disrupting” its industry what I hear is “desperation.” Oh, I…
Ed GarstenSeptember 14, 2021
How iOS 14 Impacts Your Digital Marketing Strategy 
The sirens were sounded among digital advertisers well before Apple’s iOS 14 update was initially…
Lexi TrimpeAugust 30, 2021
Communications is More Valued Than Ever – Let’s Keep it That Way 
With the worth of our work more recognized than ever, communicators have the opportunity to…
Nikki LittleAugust 19, 2021
Franco Welcomes Five New Team Members 
Following the recent promotion of six Franconians, we have more Franco growth news to share…
Nikki LittleJuly 27, 2021
3 Tips for PR Professionals from a Former Journalist 
After working for four years in journalism, the game of life propelled me in a…
Catherine PaceJuly 23, 2021
Franco on the Town: Reconnecting in Person 
In-person events and programs are back, and our Franco team could not be more excited…
Catherine PaceJuly 20, 2021
A Comprehensive Guide to Building an Influencer Marketing Program 
In the ever-evolving world of social media, communicators and marketing professionals have the advantage of…
Lexi TrimpeJuly 20, 2021
Six Franconians Earn Promotions & New Titles Reflect Agency Evolution 
When we hire new team members and elevate current employees within the company, we always…
Nikki LittleJune 25, 2021
Meet the Media: Roberto Baldwin, Freelance Automotive & Tech Journalist 
Editor’s Note: Since this profile of Roberto Baldwin was originally published on July 7, 2021,…
JaclynBJune 7, 2021
