What Spirit Airlines Got Right and Wrong in Its Bankruptcy Announcement ![]()
Senior Integrated Communications Specialist Alexis Schuchert reflects on the Spirit Airlines bankruptcy announcement.
admin@francoDecember 17, 2024
The Automotive Industry Event Landscape is Changing – What Should You Do About It? ![]()
Explore our tips for communications professionals evaluating the automotive industry event landscape and how to…
admin@francoJanuary 3, 2024
Five Lessons Learned From the PGA Tour’s Recent Announcement ![]()
Explore five lessons learned from the PGA Tour's recent announcement and what other brands may…
Joe FerlitoJune 13, 2023
Media Matters: A Community-First Approach with Amyre Makupson of CBS News Detroit ![]()
CBS News Detroit's Amyre Makupson visited the Franco office to talk about taking a community-first…
Lucas PolackMay 8, 2023
Lights, Camera and Action at the New York International Auto Show ![]()
Franco's VP of Media Relations Brent Snavely reports back from the New York International Auto…
admin@francoApril 12, 2023
Three Big Michigan Media Changes to Watch in 2023 ![]()
The media landscape in metro Detroit is constantly evolving. Here are three big Michigan media…
Lucas PolackJanuary 20, 2023
2022 Global Automotive Summit Shines a Spotlight on the Industry’s Delicate Supply Chain ![]()
The complexity of the global automotive supply chain and the risk automakers face when they…
admin@francoNovember 21, 2022
3 Challenges & Corresponding Opportunities of Managing Crisis Communications Today ![]()
The best crisis communications plan is one you ideally never have to use. But there’s…
Nikki LittleNovember 18, 2022
Lessons Learned from Adidas’ “Say Nothing, Do Nothing” Approach to Corporate Partnerships ![]()
As integrated communications professionals, we know words matter. What you say, matters. But Adidas has…
Lexi TrimpeOctober 26, 2022
Michigan’s Top Political Journalists: Reporting Environment Has Changed, Mission Has Not ![]()
Covering politics in Michigan has changed dramatically in recent years, according to three of Michigan’s…
admin@francoOctober 21, 2022
