Let’s Get Reel: A Guide to Short-Form Video Content ![]()
Explore our tips and best practices on creating short-form video content for Instagram Reels to…
admin@francoMay 22, 2023
4 Ways to Re-Inspire Your Social Media Strategy ![]()
Social media is a critical pillar of any integrated communications plan. When used strategically, it…
admin@francoFebruary 15, 2023
5 Digital Marketing Trends to Watch in 2023 ![]()
Explore five digital marketing trends that will impact your communications strategy throughout 2023 and beyond.
Ryan SoleckiJanuary 18, 2023
How to Craft a Strong Digital Campaign in an Oversaturated Media Landscape ![How to Execute a Successful Virtual Product Launch]()
As our job as communicators and marketers gets trickier, crafting a strategic approach to creating…
Lexi TrimpeNovember 29, 2022
Goodbye Universal Analytics, Hello GA4: What the Impending Google Analytics Changes Mean & Why Switch Now ![]()
Anyone who works in the digital advertising space knows Google is an ever-changing entity, but…
Ryan SoleckiOctober 26, 2022
5 Steps to Create a Digital Advertising Strategy ![]()
To build a successful digital advertising strategy, there are five crucial steps you must take…
Ryan SoleckiAugust 17, 2022
3 Truths of Social Media Benchmarking (Plus 3 KPIs to Track!) ![]()
For as long as brands have been active on social media, communicators, marketers – and…
Lexi TrimpeJuly 28, 2022
B2B Energy E-Newsletter Refresh Leads to Increased Audience Engagement ![]()
Since October 2020, our agency has supported longtime client ITC Holdings Corp.’s quarterly marketing e-newsletter,…
Catherine PaceApril 28, 2022
A Marketer’s Guide to the Future of the Metaverse ![]()
A common perception of the Metaverse is it’s a more immersive version of a video…
Catherine PaceApril 26, 2022
3 Ways Artificial Intelligence is Changing the Game for Digital Marketing ![An infographic with the statement “61% of marketers say AI is the most important aspect of their data strategy."]()
The power of AI has boosted productivity across all industries and has improved the average…
Catherine PaceFebruary 17, 2022
