A Marketer’s Guide to the Future of the Metaverse 
A common perception of the Metaverse is it’s a more immersive version of a video…
Catherine PaceApril 26, 2022
3 Ways Artificial Intelligence is Changing the Game for Digital Marketing 
The power of AI has boosted productivity across all industries and has improved the average…
Catherine PaceFebruary 17, 2022
How Do I Contact Facebook Support? Answers to FAQs 
Raise your hand if you’ve been personally victimized by trying to contact Facebook Support. ✋…
Catherine PaceNovember 29, 2021
Is the Business Card Dead? A Guide to “New Normal” Networking 
Attending business and networking events is typically a common occurrence for the Franco team, but…
Joe FerlitoSeptember 21, 2021
A Comprehensive Guide to Building an Influencer Marketing Program 
In the ever-evolving world of social media, communicators and marketing professionals have the advantage of…
Lexi TrimpeJuly 20, 2021
How to Amplify Earned Media Through Your Digital Channels 
How can I extend the reach of my company’s earned media? How can I integrate…
admin@francoApril 6, 2021
3 Owned Media Best Practices for 2021 
In our previous blog post Owned Media Strategy: What it is and Why it Matters,…
Lexi TrimpeMarch 4, 2021
Masterminding a Virtual Workshop Event for Automotive Audiences 
>>CHALLENGE Despite the absence of once critically important in-person events and tradeshows, automotiveMastermind - an…
Lexi TrimpeFebruary 25, 2021
Using Integrated Media to Establish Brand Leadership in Automotive Tech 
>>CHALLENGE Nexteer Automotive, a leading supplier of automotive steering solutions, hired Franco for an integrated…
admin@francoFebruary 24, 2021
Owned Media Strategy: What it is and Why it Matters 
The word “media” has become an insanely popular buzzword. Think about it – there’s social…
Nikki LittleFebruary 9, 2021
