Tips for Students on Working with PR Professionals ![]()
Recently, I was invited to take part in a networking event called “speed mentoring” hosted…
Nikki LittleMarch 27, 2014
Keeping up with the North American International Auto Show ![]()
Growing up near Detroit, I loved going to the North American International Auto Show. This…
Nikki LittleJanuary 24, 2014
Detroit’s revamped Cobo Hall is just as exciting as the new vehicles at NAIAS ![]()
If you saw my last post, you’ll know we are in full-swing with the North…
Nikki LittleJanuary 12, 2014
It’s the Most Wonderful Time of the Year…for Automotive PR in Detroit! ![]()
The days are shorter, the weather is cooler – that can only mean one thing…
Nikki LittleJanuary 12, 2014
Paid, owned and earned media – Finding the right balance ![]()
Advertising and public relations can work together to find the perfect balance of paid, owned…
Nikki LittleNovember 14, 2013
My Life in PR: What retail taught me about public relations ![]()
Before working in PR, Andrea Kenski lived a rockstar lifestyle working in retail. Many of…
Nikki LittleNovember 4, 2013
Help! My PowerPoint file is too large for email! ![]()
Have you ever found yourself with a PowerPoint that turned into a HUGE file that…
Joe FerlitoOctober 3, 2013
On the PR job hunt: You get one chance to make a first impression ![]()
“Look, if you had one shot, or one opportunity to seize everything you ever wanted.…
Nikki LittleJuly 29, 2013
Joe Ferlito’s series of unusual PR experiences: Part 5 ![]()
Are you hearing what I’m hearing? “We listen to our clients, understand their needs and…
Nikki LittleJuly 2, 2013
Making it permanent – My experiences transitioning from intern to employee ![]()
Coming to Franco last September as an intern, I was happy to hit the ground…
Nikki LittleJune 11, 2013
