Cheers to 60 Years! How We Got Here & Where We’re Headed 
January 9, 2024, marks 60 years in business for Franco. Our team has been excitedly…
Lexi TrimpeJanuary 9, 2024
frankly… Episode 36: Franco is Turning 60! 
Rachel and Dan are raising a toast to 60 years and chatting with Franco CEO Tina Kozak and…
Lexi TrimpeJanuary 9, 2024
The Evolution of X: When to Sunset Your Social Media Presence 
Before you make any decisions on whether to sunset your X account, it's crucial to…
Lexi TrimpeOctober 11, 2023
Threads vs. X: Lessons Learned for Marketers & Communicators 
Amidst the constant changes in social media, the flurry of updates and debates between Twitter…
Lexi TrimpeAugust 15, 2023
Central Michigan University Integrative Public Relations Recruitment Video 
Client Central Michigan University Year Fall 2022 Deliverables Storyboarding Video Campaign Strategy Video Production Situation…
Lexi TrimpeApril 24, 2023
Leveraging the Power of ChatGPT for Integrated Communications 
In a fast-paced industry like communications, we understand the importance of staying ahead of the…
Lexi TrimpeMarch 1, 2023
How to Craft a Strong Digital Campaign in an Oversaturated Media Landscape 
As our job as communicators and marketers gets trickier, crafting a strategic approach to creating…
Lexi TrimpeNovember 29, 2022
Lessons Learned from Adidas’ “Say Nothing, Do Nothing” Approach to Corporate Partnerships 
As integrated communications professionals, we know words matter. What you say, matters. But Adidas has…
Lexi TrimpeOctober 26, 2022
Integrated Event Management Helps Launch The Andrew J. Young Cornerstone Center for the Complete Life 
Client Cornerstone Schools Year 2021 Deliverables Event and Vendor Management Graphic Design Program Management Media…
Lexi TrimpeOctober 19, 2022
frankly… Episode 2: The Auto Show is Back! 
We’re writers, strategists, communicators, leaders and now…we’re podcasters!
Lexi TrimpeSeptember 29, 2022
