Meet the Media: Chad Kirchner, Automotive Freelance Reporter 
EDITORS NOTE: Since this profile of Chad Kirchner was originally published on April 4, 2022,…
Lexi TrimpeApril 26, 2022
A Creative Take on Nonprofit Storytelling for World AIDS Day 
An important element of nonprofit storytelling is a creative media relations strategy – finding that…
Lexi TrimpeFebruary 28, 2022
Franco Celebrates Team Member Updates 
In the last few months, the Franco team has made great strides worth celebrating.
Lexi TrimpeFebruary 28, 2022
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Lexi TrimpeJanuary 13, 2022
Integrated Communications Tips, Tricks & Trends for 2022 
Rather than setting resolutions, our focus this year is reflecting and reframing the way we…
Lexi TrimpeJanuary 7, 2022
Franco on the Town: Fall Fun Edition 
While our agency didn’t experience a summer slump by any means, activity really began ramping…
Lexi TrimpeNovember 24, 2021
Tech PR: National Media Relations to Promote Coronavirus Innovations 
The global coronavirus pandemic changed many ways we approach problems and develop solutions. Emerging technology…
Lexi TrimpeSeptember 1, 2021
How iOS 14 Impacts Your Digital Marketing Strategy 
The sirens were sounded among digital advertisers well before Apple’s iOS 14 update was initially…
Lexi TrimpeAugust 30, 2021
A Comprehensive Guide to Building an Influencer Marketing Program 
In the ever-evolving world of social media, communicators and marketing professionals have the advantage of…
Lexi TrimpeJuly 20, 2021
3 Owned Media Best Practices for 2021 
In our previous blog post Owned Media Strategy: What it is and Why it Matters,…
Lexi TrimpeMarch 4, 2021
