Strategic Media Relations Supports Clarience Technologies’ Transformation From Trucking Leader to Tech Company ![clarience-technologies]()
>>CHALLENGE In May 2020, leaders from Truck-Lite forged a new company, Clarience Technologies, comprised of…
Nikki LittleJanuary 21, 2022
Tech, Auto & National Media Relations For Sense Photonics LiDAR Platform Launch ![]()
Sense Photonics (now Ouster Automotive), a leading global shutter flash LiDAR manufacturer that wanted to…
Nikki LittleOctober 18, 2021
Building Relationships in a Virtual World for an Automotive Consulting Firm ![kugler-maag-2]()
When the COVID-19 pandemic hit, Kugler Maag Cie, an international automotive consulting and training firm,…
Nikki LittleSeptember 28, 2021
Communications is More Valued Than Ever – Let’s Keep it That Way ![Integrated-comms-2]()
With the worth of our work more recognized than ever, communicators have the opportunity to…
Nikki LittleAugust 19, 2021
Franco Welcomes Five New Team Members ![]()
Following the recent promotion of six Franconians, we have more Franco growth news to share…
Nikki LittleJuly 27, 2021
Successfully Turning an Automotive Materials Conference From In-Person to Virtual ![]()
>>CHALLENGE Great Designs in Steel (GDIS) is the world’s longest-running automotive materials conference, but the…
Nikki LittleJuly 1, 2021
Six Franconians Earn Promotions & New Titles Reflect Agency Evolution ![]()
When we hire new team members and elevate current employees within the company, we always…
Nikki LittleJune 25, 2021
Owned Media Strategy: What it is and Why it Matters ![]()
The word “media” has become an insanely popular buzzword. Think about it – there’s social…
Nikki LittleFebruary 9, 2021
Why Integrated Communications is the Future of PR ![]()
Optimized. Aligned. Synchronized. Effective. Those are the words that come to mind when I think…
Nikki LittleDecember 7, 2020
3 Reasons Why You Need an Integrated Communications Program ![]()
The goal of this post is to convince you that adopting an integrated approach to…
Nikki LittleAugust 6, 2020
