To Post or Not to Post: Adjusting Your Social Media Strategy During a Global Crisis 
As we do our best to adjust to the “new normal” brought on by the…
Nikki LittleApril 9, 2020
Pitching During Coronavirus: The Do’s and Don’ts From a Veteran Journalist 
When I’m not working with my friends at Franco, I’m reporting on the auto industry…
Nikki LittleApril 1, 2020
COVID-19 Communications Strategy: A Playbook For Businesses 
Business operations have fundamentally changed for the foreseeable future for all industries. For the Franco…
Nikki LittleMarch 27, 2020
Franco Takes on the Dog Days of Summer 
The end to our summer was nothing short of eventful. Detroit events, client events and…
Nikki LittleSeptember 20, 2019
Your Guide to E-Commerce 
Search, select, add to cart, checkout! Online shopping has revolutionized the way we shop. E-commerce…
Nikki LittleAugust 23, 2019
Franco Perspectives: Why the Consumer Matters to B2B Businesses?
When you think of the differences between B2B and B2C communications, you may immediately think…
Nikki LittleAugust 8, 2019
Buddy’s Pizza “out of the box” announcement launches Detroit-style pizza in West Michigan 
Franco has a long history of working with iconic Detroit brands. One of the most…
Nikki LittleMay 29, 2019
Franco on the Town: Detroit-Style Pizza, Baseball and Fowling 
Spring has sprung, and so have Franconians. From anniversaries and outings, to grand openings and…
Nikki LittleMay 17, 2019
Top 10 Detroit Journalists That Inspire Us 
I’m no stranger to the media in Detroit. Having spent nearly four years at one…
Nikki LittleMay 7, 2019
Visiting Detroit Staples, Shooting Segments and Giving Insights to Students 
March flew by, but it didn’t stop us from staying busy. The weather is heating…
Nikki LittleApril 16, 2019
