- Related WorkAdvertisingMobility Building Relationships in a Virtual World for an Automotive Consulting FirmWhen the COVID-19 pandemic hit, Kugler Maag Cie, an international automotive consulting and training firm,…Nikki LittleSeptember 28, 2021
MarketingPublic Relations Communications is More Valued Than Ever – Let’s Keep it That WayWith the worth of our work more recognized than ever, communicators have the opportunity to…Nikki LittleAugust 19, 2021
Culture Franco Welcomes Five New Team MembersFollowing the recent promotion of six Franconians, we have more Franco growth news to share…Nikki LittleJuly 27, 2021
- Related WorkCreativeMarketingMobilityMobility Successfully Turning an Automotive Materials Conference From In-Person to Virtual>>CHALLENGE Great Designs in Steel (GDIS) is the world’s longest-running automotive materials conference, but the…Nikki LittleJuly 1, 2021
Culture Six Franconians Earn Promotions & New Titles Reflect Agency EvolutionWhen we hire new team members and elevate current employees within the company, we always…Nikki LittleJune 25, 2021
Marketing Owned Media Strategy: What it is and Why it MattersThe word “media” has become an insanely popular buzzword. Think about it – there’s social…Nikki LittleFebruary 9, 2021
Public Relations Why Integrated Communications is the Future of PROptimized. Aligned. Synchronized. Effective. Those are the words that come to mind when I think…Nikki LittleDecember 7, 2020
AdvertisingMarketingPublic RelationsSocial Media 3 Reasons Why You Need an Integrated Communications ProgramThe goal of this post is to convince you that adopting an integrated approach to…Nikki LittleAugust 6, 2020
Crisis ManagementSocial Media To Post or Not to Post: Adjusting Your Social Media Strategy During a Global CrisisAs we do our best to adjust to the “new normal” brought on by the…Nikki LittleApril 9, 2020
Public Relations Pitching During Coronavirus: The Do’s and Don’ts From a Veteran JournalistWhen I’m not working with my friends at Franco, I’m reporting on the auto industry…Nikki LittleApril 1, 2020