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Public relations, marketing and social media are constantly changing and it’s hard to keep up with everything going on in our industry. Here are 12 conferences to keep an eye on this year to help you stay on top of the latest developments:

  1. Social Media Week, New York

Feb. 23-March 3


Gear up for all things social media at Social Media Week, New York. This conference focuses on best practices and emerging trends in various industries including communications, technology, advertising and more.

  1. Social Media Strategies Summit

March 19-23


Presented by Adobe, this conference focuses on bringing together content and data into one place. Digital marketers will get the latest insights from companies like Adobe, Allstate Insurance Company and Comcast.

  1. Social Media Conference for PR, Marketing and Corporate Communicators at Disney World

March 27-29


Get the latest scoop on the magic of social media at Disney World. This conference is divided into three tracks for PR and marketing, internal communications and social media professionals.

  1. Content Marketing Conference

April 11-April 13



Content marketers will be inspired and prepared to reach goals in 2017 with all of the new techniques shared during this year’s Content Marketing Conference in Boston.

  1. PR News’ Measurement Conference and Social Media Bootcamp

April 20-April 21


Learn to develop strategies that will connect your business goals and communication initiatives at PRNews’ Measurement Conference and Social Media Boot Camp in D.C.

  1. IABC World Conference

June 11-June 14


The International Association of Business Communicators brings thousands of professionals together every year to highlight the critical role of communications in businesses. This year’s theme is Global Business: Lead Communication, Make Real Impact.

  1. MozCon

July 17-July19


The 2017 speaker line-up has yet to be announced but take a look at last year’s speakers and prepare to be inspired!

  1. Content Marketing World Conference and Expo

Sept. 5-Sept. 8


With more than 80 sessions and workshops to choose from, you’ll be inspired to create incredible content strategies at CMWorld 2017.

  1. Digital Summit Detroit

Sept. 12-Sept. 13


Digital Summit Detroit focuses on providing practical solutions and strategies for digital marketing pros. For the last two years Elizabeth has gone to Digital Summit Detroit and always brings back more ideas to take our client’s social platforms to the next level. If you haven’t been yet, this year is the time go.

  1. PRSA International Conference

Oct. 8-10


Network with more than 150 industry experts at the PRSA International Conference. Thousands of fellow PR pros will connect in Boston from all career paths and industries to share tips and insights.

  1. AMA Southwest Michigan Marketing Conference

Nov. 8


Sharpen your marketing skills and prepare for 2018 with a visit to Western Michigan University. Marketing thought leaders will share their stories and best practices.

  1. PRSSA National Conference



The dates for this year’s PRSSA National Conference have yet to be announced but students can apply for a grant to attend by June 9, 2017. As the largest conference for public relations students in the country, this is an excellent opportunity for blossoming professionals to develop and sharpen networking skills.

Which conferences are you going to this year? Let us know in the comment section.

Adriane Davis is a digital marketing specialist at Franco. Follow her on Twitter @AdrianePatrice.

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