Integrated Efforts Lead to a Successful NADA Show 2022 for automotiveMastermind - Related WorkCreativeMarketingMobilityPublic RelationsSocial MediaTechnologyUncategorized Integrated Efforts Lead to a Successful NADA Show 2022 for automotiveMastermindClient automotiveMastermind Year 2022 Deliverables Social Media Graphic Design Video Post-Production Paid Media PR Support…Lexi TrimpeJune 24, 2022
Building Credibility for a Fast-Growing Michigan Cannabis Company Through Integrated Communications - Related WorkCapabilitiesConsumerIndustriesPublic RelationsSocial Media Building Credibility for a Fast-Growing Michigan Cannabis Company Through Integrated Communications>>CHALLENGE When Cloud Cannabis engaged Franco as its integrated communications partner in the fall of…Nikki LittleMay 13, 2022
Media Relations & Community Partnerships Lead to Big Success For Buddy’s Pizza Dual Grand Openings - Related WorkCapabilitiesConsumerIndustriesPublic Relations Media Relations & Community Partnerships Lead to Big Success For Buddy’s Pizza Dual Grand OpeningsFranco worked to build buzz surrounding two Buddy's Pizza grand openings in the first half…Lexi TrimpeApril 28, 2022
A Creative Take on Nonprofit Storytelling for World AIDS Day - Related WorkCapabilitiesHealthcareIndustriesPublic RelationsSocial Media A Creative Take on Nonprofit Storytelling for World AIDS DayAn important element of nonprofit storytelling is a creative media relations strategy – finding that…Lexi TrimpeFebruary 28, 2022
Strategic Media Relations Supports Clarience Technologies’ Transformation From Trucking Leader to Tech Company - Related WorkMobilityPublic RelationsTechnology Strategic Media Relations Supports Clarience Technologies’ Transformation From Trucking Leader to Tech Company>>CHALLENGE In May 2020, leaders from Truck-Lite forged a new company, Clarience Technologies, comprised of…Nikki LittleJanuary 21, 2022
Tech, Auto & National Media Relations For Sense Photonics LiDAR Platform Launch - Related WorkCapabilitiesIndustriesMobilityPublic RelationsTechnology Tech, Auto & National Media Relations For Sense Photonics LiDAR Platform LaunchSense Photonics (now Ouster Automotive), a leading global shutter flash LiDAR manufacturer that wanted to…Nikki LittleOctober 18, 2021
Tech PR: National Media Relations to Promote Coronavirus Innovations - Related WorkPublic RelationsTechnologyUncategorized Tech PR: National Media Relations to Promote Coronavirus InnovationsThe global coronavirus pandemic changed many ways we approach problems and develop solutions. Emerging technology…Lexi TrimpeSeptember 1, 2021
Media Relations Increases Awareness of Nonprofit Business Acquisition - Related WorkNonprofitPublic RelationsUncategorized Media Relations Increases Awareness of Nonprofit Business Acquisition>>CHALLENGE Friendship Circle, a nonprofit organization whose goal is to provide every individual with special…admin@francoFebruary 9, 2021
Digital Strategy Leads to Successful Nonprofit Campaign During COVID-19 Pandemic - Related WorkAnalytics & ReportingNonprofitPublic RelationsSocial MediaUncategorized Digital Strategy Leads to Successful Nonprofit Campaign During COVID-19 Pandemic>>CHALLENGE 2020 was a globally unprecedented year, and nonprofit organizations like The Salvation Army of…admin@francoFebruary 3, 2021
Lessons Learned: Digital Crisis Communications - Related WorkCrisis ManagementEconomic DevelopmentProfessional ServicesPublic RelationsSocial MediaUncategorized Lessons Learned: Digital Crisis CommunicationsCHALLENGE The Michigan Chamber of Commerce board voted unanimously to oppose the “Voters Not Politicians”…admin@francoNovember 16, 2020