Media Relations Increases Awareness of Nonprofit Business Acquisition 
>>CHALLENGE Friendship Circle, a nonprofit organization whose goal is to provide every individual with special…
admin@francoFebruary 9, 2021
Digital Strategy Leads to Successful Nonprofit Campaign During COVID-19 Pandemic 
>>CHALLENGE 2020 was a globally unprecedented year, and nonprofit organizations like The Salvation Army of…
admin@francoFebruary 3, 2021
Lessons Learned: Digital Crisis Communications 
CHALLENGE The Michigan Chamber of Commerce board voted unanimously to oppose the “Voters Not Politicians”…
admin@francoNovember 16, 2020
Shifting Media & Grand Opening Strategies For Buddy’s Pizza During the COVID-19 Crisis 
>>CHALLENGE At the beginning of the COVID-19 global pandemic in mid-March 2020, Buddy’s went into…
admin@francoJuly 14, 2020
Creating Content to Support Dealerships During COVID-19 Disruptions 
>>CHALLENGE automotiveMastermind wanted to take swift action to support the automotive retail industry amidst the…
admin@francoJuly 14, 2020
Creating & Executing a Robust Integrated Communications Program For Buddy’s Downtown Detroit 
The Franco team created and deployed an integrated communications program, combining earned, owned, paid and…
admin@francoApril 3, 2020
Buddy’s Pizza “out of the box” announcement launches Detroit-style pizza in West Michigan 
Franco has a long history of working with iconic Detroit brands. One of the most…
Nikki LittleMay 29, 2019
Social Media & Digital Advertising Strategy Reinvigorate The Salvation Army’s Radiothon 
For more than a decade, Franco has partnered with The Salvation Army for the annual…
Nikki LittleMarch 27, 2019
Representing National Brands in the Detroit Region 
Franco has been thriving in Detroit for more than 50 years. Our regional expertise has…
Nikki LittleNovember 28, 2018
Hospice of Michigan Grand Rapids Fundraiser 
Franco worked with Hospice of Michigan, which has a large presence in Grand Rapids, to…
Nikki LittleNovember 28, 2018
