Google AdWords Created a Pathway to Enrollment - Related WorkAdvertisingNonprofitNonprofitSocial Media Google AdWords Created a Pathway to EnrollmentPathways Academy, a Detroit-based high school for pregnant and parenting teens, hired Franco to develop…Nikki LittleNovember 28, 2018
“Steeling” the North American International Auto Show - Related WorkAdvertisingMarketingMobilityMobilityPublic Relations “Steeling” the North American International Auto ShowFor the past several years, car makers have been seeking newer, lighter materials to meet…Nikki LittleNovember 28, 2018
Marketing Helps HR Recruiting Effort - Related WorkMarketingMobility Marketing Helps HR Recruiting EffortPlastic Omnium, a tier one automotive supplier, was well known in Europe, but struggled with…Nikki LittleNovember 28, 2018
#StrongLikeSteel: The Strength of a Social Media Influencer - Related WorkMobilitySocial Media #StrongLikeSteel: The Strength of a Social Media InfluencerAs part of ongoing recognition for military veterans, branded “Men and Women of Steel,” the…Nikki LittleNovember 28, 2018
Media Relations – Catching Media for Cabela’s - Related WorkConsumerConsumerPublic Relations Media Relations – Catching Media for Cabela’sNebraska-based Cabela’s Inc. hired Franco to lead the media relations effort to promote the opening…Nikki LittleNovember 28, 2018
Crowdsourcing Beautiful Photography for the GMRENCEN - Related WorkAdvertisingAnalytics & ReportingSocial Media Crowdsourcing Beautiful Photography for the GMRENCENThe GMRENCEN wanted to fill the wall space around the building with beautiful photography. As…Nikki LittleNovember 28, 2018
Navigating Through GM World Construction Project - Related WorkConsumerConsumerCreativeMarketingSocial Media Navigating Through GM World Construction ProjectAs the agency of record for the GM Renaissance Center, Franco led communication with tenants…Nikki LittleNovember 28, 2018
GMRENCEN Holiday Headquarters - Related WorkAdvertisingConsumerConsumerMarketingPublic RelationsSocial Media GMRENCEN Holiday HeadquartersLong-time client the GMRENCEN, through its property management company CBRE, tasked Franco with developing a…Nikki LittleNovember 28, 2018
Digital Advertising – Rated R for Results - Related WorkAdvertisingAnalytics & ReportingConsumerConsumerCreativeSocial Media Digital Advertising – Rated R for ResultsFollowing a successful Hush Reel social media contest, Emagine Entertainment retained Franco for a six-month…Nikki LittleNovember 28, 2018
GMRENCEN Health & Safety Week - Related WorkConsumerConsumerCreativeMarketing GMRENCEN Health & Safety WeekTaking the lead from General Motor’s Global Safety Day, Franco works with CBRE to make…Nikki LittleNovember 26, 2018