B2B public relations Archives - Franco

4 Things B2B Decision Makers Must Do to Capture Attention & Generate Sales

The COVID-19 pandemic sent most businesses scrambling as health concerns led to almost instant alterations…

Ed GarstenDecember 14, 2020

Marketing Public Relations

Public Relations vs. Marketing: What’s the Difference? A Detailed Synopsis from Detroit’s Original Firm

Two different disciplines. Two different audiences. Two different goals. Two different writing styles. The word…

Nikki LittleSeptember 8, 2017

Marketing Public Relations

Public Relations Lessons from a Data Conference in Vegas

Last month, Tina Sullivan and I were lucky enough to escape the cold to support…

Nikki LittleMarch 18, 2015