The Automotive Industry Event Landscape is Changing – What Should You Do About It? ![]()
Explore our tips for communications professionals evaluating the automotive industry event landscape and how to…
admin@francoJanuary 3, 2024
Five Lessons Learned From the PGA Tour’s Recent Announcement ![]()
Explore five lessons learned from the PGA Tour's recent announcement and what other brands may…
Joe FerlitoJune 13, 2023
Media Matters: A Community-First Approach with Amyre Makupson of CBS News Detroit ![]()
CBS News Detroit's Amyre Makupson visited the Franco office to talk about taking a community-first…
Lucas PolackMay 8, 2023
2022 Global Automotive Summit Shines a Spotlight on the Industry’s Delicate Supply Chain ![]()
The complexity of the global automotive supply chain and the risk automakers face when they…
admin@francoNovember 21, 2022
To Release or Not Release? 9-Point Press Release Checklist ![]()
Distributing a press release doesn’t guarantee coverage, but to cut through the noise to grab…
admin@francoAugust 24, 2022
Six Tips To Get Media Coverage When You Don’t Have News ![]()
Securing media coverage has always been an important part of a communications/PR professional’s job. But…
Nikki LittleAugust 12, 2022
Lessons from Uvalde: Think Very Carefully Before Attacking the Media ![]()
We spend a lot of time at Franco talking internally about public relations best practices…
admin@francoJuly 21, 2022
Seven Marketing And Communications Themes That Have Stood Out So Far In 2022 ![]()
When one year ends, and another begins, there is no shortage of marketing and communications…
Catherine PaceMay 11, 2022
O’Dwyer’s Ranks Franco #1 in Michigan in 7 Industries ![]()
The strategic diversification of industry work has led us to an exciting new milestone for…
Catherine PaceApril 20, 2022
Integrated Communications Tips, Tricks & Trends for 2022 ![]()
Rather than setting resolutions, our focus this year is reflecting and reframing the way we…
Lexi TrimpeJanuary 7, 2022
