Zen and the Art of Managing the Media Interview 
Need tips on how to effectively manage a media interview from start to finish? Our…
admin@francoJune 11, 2025
The Automotive Industry Event Landscape is Changing – What Should You Do About It? 
Explore our tips for communications professionals evaluating the automotive industry event landscape and how to…
admin@francoJanuary 3, 2024
Five Lessons Learned From the PGA Tour’s Recent Announcement 
Explore five lessons learned from the PGA Tour's recent announcement and what other brands may…
Joe FerlitoJune 13, 2023
Media Matters: A Community-First Approach with Amyre Makupson of CBS News Detroit 
CBS News Detroit's Amyre Makupson visited the Franco office to talk about taking a community-first…
Lucas PolackMay 8, 2023
2022 Global Automotive Summit Shines a Spotlight on the Industry’s Delicate Supply Chain 
The complexity of the global automotive supply chain and the risk automakers face when they…
admin@francoNovember 21, 2022
To Release or Not Release? 9-Point Press Release Checklist 
Distributing a press release doesn’t guarantee coverage, but to cut through the noise to grab…
admin@francoAugust 24, 2022
Six Tips To Get Media Coverage When You Don’t Have News 
Securing media coverage has always been an important part of a communications/PR professional’s job. But…
Nikki LittleAugust 12, 2022
Lessons from Uvalde: Think Very Carefully Before Attacking the Media 
We spend a lot of time at Franco talking internally about public relations best practices…
admin@francoJuly 21, 2022
Seven Marketing And Communications Themes That Have Stood Out So Far In 2022 
When one year ends, and another begins, there is no shortage of marketing and communications…
Catherine PaceMay 11, 2022
O’Dwyer’s Ranks Franco #1 in Michigan in 7 Industries 
The strategic diversification of industry work has led us to an exciting new milestone for…
Catherine PaceApril 20, 2022
