A Marketer’s Guide to LinkedIn Newsletters 
Learn more about the importance of LinkedIn newsletters, best practices for getting started and why…
admin@francoMay 6, 2025
The Salvation Army Novi Thrift Store Grand Opening 
Explore our approach and results from The Salvation Army Novi thrift store grand opening event,…
admin@francoFebruary 28, 2025
TikTok’s Impact Through a Gen Z Lens 
Integrated Communications Intern Nina Scarpelli weighs in on the impact of TikTok and how marketers…
Nina ScarpelliFebruary 26, 2025
Launching TikTok for The Salvation Army Southeastern Michigan Thrift Stores 
Explore how Franco launched TikTok for The Salvation Army Southeastern Michigan Thrift Stores to boost…
admin@francoJanuary 3, 2025
How YouTube Golf Influencers are Growing the Game 
The people behind highly successful golf channels are not just amateur golfers – they are…
Ryan SoleckiMay 30, 2024
Organic Social Media in 2024: What Works & What Marketers Should Leave Behind 
Explore best practices for organic social media in 2024 including where marketers should shift their…
Catherine PaceApril 18, 2024
Phishing Out the Truth: Facebook Scams & Threatening Notifications 
Explore these steps and tools to identify Facebook scams and threatening notifications to keep your…
Kaiti HornOctober 18, 2023
The Evolution of X: When to Sunset Your Social Media Presence 
Before you make any decisions on whether to sunset your X account, it's crucial to…
Lexi TrimpeOctober 11, 2023
Threads vs. X: Lessons Learned for Marketers & Communicators 
Amidst the constant changes in social media, the flurry of updates and debates between Twitter…
Lexi TrimpeAugust 15, 2023
Let’s Get Reel: A Guide to Short-Form Video Content 
Explore our tips and best practices on creating short-form video content for Instagram Reels to…
admin@francoMay 22, 2023
