New Year Brings New Executive Leadership Roles at Franco ![]()
In my 35 years at Franco, I’ve experienced a lot of growth and changes with…
admin@francoJanuary 26, 2021
4 Tips to Turn an In-Person Event into a Successful Virtual Event ![]()
Virtual and pivot. Two words communications and marketing professionals across all industries have heard more…
admin@francoDecember 15, 2020
How to Boost Your Digital Strategy in 2021 ![]()
2020 has been a rollercoaster ride for marketers. This year has brought changes and challenges…
admin@francoNovember 23, 2020
Lessons Learned: Digital Crisis Communications ![]()
CHALLENGE The Michigan Chamber of Commerce board voted unanimously to oppose the “Voters Not Politicians”…
admin@francoNovember 16, 2020
Using Video to Virtually Connect a Community ![Milford DDA video]()
>>CHALLENGE The catchphrase “Meet Me in Milford” reflects the personality and economic lifeblood of this…
admin@francoOctober 7, 2020
Franco Core Value Feature: Persistence ![Persistence]()
Work from home has been the norm for several months now, and many teams (including…
admin@francoOctober 1, 2020
Media Relations 101: How to Create Mutually Beneficial Media Relationships ![]()
Don't confuse the need to be “socially distant” during the current pandemic with being “professionally…
admin@francoSeptember 4, 2020
What You Don’t Learn in School: Interning During a Global Crisis ![]()
No matter what situation you’re in right now, some aspect of your work life has…
admin@francoAugust 26, 2020
3 Digital Marketing Strategies Retailers Need to Know ![]()
The quickly approaching holiday shopping season will likely look vastly different this year than in…
admin@francoAugust 10, 2020
Franco Core Value Feature: Empathy ![]()
Organizational culture has never been more important than it is now – with various business…
admin@francoAugust 1, 2020
