7 Strategic Planning Essentials for Marketing & Communications Success in 2025 ![]()
Explore seven tips for strategic planning that drives results and adapts to the changing communications…
Nikki LittleDecember 19, 2024
Generative AI: Today’s Applications & Preparing for the Future ![]()
76% of our clients believe generative AI will impact their organization. See how we're using…
Nikki LittleSeptember 10, 2024
Franco Values in Action: Empathy ![]()
Franco Senior VP Nikki Little explains how empathy has shaped our agency, her own leadership…
Nikki LittleJune 19, 2024
How to Take an Integrated Approach to Promoting a Company Anniversary ![]()
Explore essential steps and key considerations for creating a comprehensive and effective anniversary campaign.
Nikki LittleMay 30, 2024
How Communications Leaders Can Beat Burnout ![]()
Communications and marketing work is notorious for leading to burnout. Explore tips for beating burnout…
Nikki LittleOctober 10, 2023
Shaping The Next Gen Of Communications Leaders Through ‘Managing Up’ ![]()
Managing up is a career development method based on consciously working for the mutual benefit…
Nikki LittleJune 1, 2023
3 Challenges & Corresponding Opportunities of Managing Crisis Communications Today ![]()
The best crisis communications plan is one you ideally never have to use. But there’s…
Nikki LittleNovember 18, 2022
Serving Up a Successful National Detroit-Style Pizza Day Campaign for Buddy’s Pizza ![]()
>>CHALLENGE Buddy’s Pizza, the creator of the Original Detroit-Style Pizza and founder of National Detroit-Style…
Nikki LittleAugust 23, 2022
Six Tips To Get Media Coverage When You Don’t Have News ![]()
Securing media coverage has always been an important part of a communications/PR professional’s job. But…
Nikki LittleAugust 12, 2022
Building Credibility for a Fast-Growing Michigan Cannabis Company Through Integrated Communications ![cloud-cannabis-integrated-communications-program]()
>>CHALLENGE When Cloud Cannabis engaged Franco as its integrated communications partner in the fall of…
Nikki LittleMay 13, 2022
