In this episode of frankly…
James, a metro Detroit native, serves as the director of communications for the county of San Diego. Throughout his career, he’s worn many hats – from his time as an independent consultant for major consumer brands to his work in public affairs and government communications. This year, he launched the Flack Talk podcast, where he gives journalists a space to tell their own stories.
Hear James cover his proven approach to working with and getting to know journalists around the country, what he’s learned throughout his wide-ranging career and more.
And, on the latest Tales from the Beat, Ed talks headline writing and how SEO is playing a major role in how journalists use headlines to attract readers.
Let us know what you took away from our conversation with James, and as always, be sure to rate, review and subscribe!