Public Relations Six Tips To Get Media Coverage When You Don’t Have NewsSecuring media coverage has always been an important part of a communications/PR professional’s job. But…Nikki LittleAugust 12, 2022
MarketingSocial Media Work Smarter: Maximizing Owned Content Across ChannelsAs we teach our clients about the value of integrated communications, there’s always one thing…Catherine PaceJuly 28, 2022
Analytics & ReportingMarketingSocial Media 3 Truths of Social Media Benchmarking (Plus 3 KPIs to Track!)For as long as brands have been active on social media, communicators, marketers – and…Lexi TrimpeJuly 28, 2022
Crisis ManagementPublic Relations Lessons from Uvalde: Think Very Carefully Before Attacking the MediaWe spend a lot of time at Franco talking internally about public relations best practices…admin@francoJuly 21, 2022
DesignSocial Media Grow Social Media Engagement with Employee Spotlights (+ Free Templates!)While there are plenty of reasons to feel stuck, there are small steps digital marketers…Kaiti HornJuly 15, 2022
Culture Franconians Bring the Heat: Promotions & Growing TeamIn the last few months, the Franco team has made great strides worth celebrating.Catherine PaceJuly 1, 2022
Public Relations How to Secure Speaking Opportunities for Events in 2022 & BeyondNo matter what format events take, expert voices always play a valuable role. Securing speaking…Catherine PaceJune 22, 2022
MarketingMobility Putting PESO in the Driver’s Seat for Automotive EventsWe won’t bore you with the “unprecedented times” comments because we’ve all lived through the…Rachel BurnardJune 16, 2022
Culture Franco Hires Brent Snavely as Vice President of Media RelationsOur commitment to delivering the best partnership and services to clients is now strengthened with…Tina SullivanJune 15, 2022
CultureFeatured DIM Detroit Inspires Me: The Auto Industry Returns to the Streets of DetroitI'm jazzed about what's ahead here in Detroit because the auto industry is planning to…Ed GarstenJune 8, 2022