Continuing Communication Through the Pandemic, Supply Chain Disruptions and Worker Shortages ![]()
To say the last 18 months have been a challenge is an understatement. There’s been…
Catherine PaceNovember 18, 2021
How to Navigate the Moving Communications Strategies of Mobility ![]()
Remember the phrase “press” conferences? The word “press” was used because most of the reporters…
Ed GarstenApril 26, 2021
Volkswagen’s April Fool’s Stunt – Clever or Unethical? ![]()
Have you read about Volkswagen's misguided April Fool's prank on journalists? If not, the short…
Ed GarstenApril 1, 2021
Masterminding a Virtual Workshop Event for Automotive Audiences ![]()
>>CHALLENGE Despite the absence of once critically important in-person events and tradeshows, automotiveMastermind - an…
Lexi TrimpeFebruary 25, 2021
2020 North American International Auto Show: “The Game Has Changed” ![]()
There have been hints, sneak previews and a lot of conjecture about what to expect…
Tina SullivanFebruary 28, 2020
MICHauto’s Upbeat Outlook on Michigan’s Auto Industry Role ![]()
If news of plant closings and a dip in vehicle sales has you wondering if…
admin@francoMarch 27, 2019
Mobility as a Service ![]()
If you’re like me, you remember very vividly getting your first car. It represented freedom…
Nikki LittleFebruary 21, 2019
NAIAS 2019 and the Changing Role of Auto Shows ![]()
Walking around the North American International Auto Show this week, it’s very clear the role…
admin@francoJanuary 14, 2019
Franco’s Automotive Team Gears up for NAIAS ![]()
The North American International Auto Show (NAIAS) is and has been a central part of…
admin@francoJanuary 7, 2019
My Road To Franco Paved With Creative Storytelling ![]()
My journey to Franco has taken more than 45 years through a long career in…
Nikki LittleSeptember 24, 2018
