Brand Influence Has Changed: What Brands Must Do to Stay Credible 
Brand influence is no longer a communications function alone. Brand influence now reflects the entire…
admin@francoJuly 23, 2025
Why Cutting PR During a Downturn is a Mistake 
You started the year with a solid marketing budget and some great plans. But then…
admin@francoJuly 18, 2025
The Summer Slowdown Strategy: Making Headlines When News Cycles Quiet Down 
Explore these media relations strategies to secure coverage and make headlines when new cycles quiet…
admin@francoJuly 10, 2025
Meet the Media: Jackie Charniga, Automotive Reporter at the Detroit Free Press 
Jackie Charniga is an automotive reporter for the Detroit Free Press who covers general auto…
admin@francoJuly 8, 2025
Meet the Media: Luke Ramseth, Automotive Reporter at The Detroit News 
Luke Ramseth is an autos reporter focused on Stellantis at The Detroit News who also…
admin@francoJune 27, 2025
Key Data & Tips for Vehicle Tech PR Success at CES 2026 
The countdown to CES 2026 for mobility suppliers has begun. Explore our top tips for…
admin@francoJune 19, 2025
Zen and the Art of Managing the Media Interview 
Need tips on how to effectively manage a media interview from start to finish? Our…
admin@francoJune 11, 2025
frankly… Episode 69: The Future of Mobility Starts with a Better Story 
Rachel and Dan chat with David Muyres to explore his career in transportation design and his strategic…
admin@francoMay 29, 2025
A Marketer’s Guide to LinkedIn Newsletters 
Learn more about the importance of LinkedIn newsletters, best practices for getting started and why…
admin@francoMay 6, 2025
Strategic Marketing Reverses Declining Enrollment Trend for South Lake Schools 
Explore how Franco helped South Lake Schools promote their school of choice enrollment period to…
admin@francoMay 6, 2025
