Media Matters: Stephanie Steinberg, SEEN in the Franco Neighborhood ![]()
For years we’ve heard that print media is dead. In an age full of compact…
Nikki LittleApril 9, 2018
ROMI, St. Patrick’s Day and Vegas, baby! ![]()
Change is in the air! It’s transition time as we get rid of winter and…
Nikki LittleApril 4, 2018
Transitioning from Corporate Communications to Agency PR ![]()
Prior to coming to Franco, I worked in internal communications for an automotive manufacturing company.…
Nikki LittleMarch 26, 2018
NAIAS, the Detroit Tigers and Book Club ![]()
January had our teams busy with one focus: vehicles. With the arrival of January comes…
Nikki LittleFebruary 12, 2018
PRSA Crain’s Detroit Business Event Recap
By: Megan Peterson The latest PRSA Detroit event, featuring a panel of Crain’s Detroit Business…
Nikki LittleFebruary 5, 2018
6 Steps to Get Your News Published ![Get your brand in front of the camera!]()
Media relations – it’s the crux of public relations. It’s storytelling. It’s writing. It’s relationship…
Nikki LittleJuly 7, 2017
Tips for PR Pros from the Media ![Franco with Jessica Lundy]()
As PR pros, we email and meet with media every day for our clients, but…
Nikki LittleOctober 24, 2016
Eighty Days of Red Kettle ![The Franco Salvation Army Team]()
All PR professionals have that one client project that seems to take over everything. It…
Nikki LittleJanuary 28, 2016
Public Relations: Top Five Things I’ve Learned So Far ![]()
When I think back to when I was six years old and people asked me…
Nikki LittleMay 15, 2015
Paid, owned and earned media – Finding the right balance ![]()
Advertising and public relations can work together to find the perfect balance of paid, owned…
Nikki LittleNovember 14, 2013
