Public Relations Six Tips To Get Media Coverage When You Don’t Have NewsSecuring media coverage has always been an important part of a communications/PR professional’s job. But…Nikki LittleAugust 12, 2022
Crisis ManagementPublic Relations Lessons from Uvalde: Think Very Carefully Before Attacking the MediaWe spend a lot of time at Franco talking internally about public relations best practices…[email protected]July 21, 2022
Public Relations 3 Tips for PR Professionals from a Former JournalistAfter working for four years in journalism, the game of life propelled me in a…Catherine PaceJuly 23, 2021
PodcastPublic Relations 4 Podcast Advertising Best Practices to Maximize Brand AwarenessThe growth of podcasts in recent years has been nothing short of explosive. Podcasts are…[email protected]May 10, 2021
MarketingPublic Relations How to Amplify Earned Media Through Your Digital ChannelsHow can I extend the reach of my company’s earned media? How can I integrate…[email protected]April 6, 2021
PodcastPublic Relations Why Podcasts Should be Part of Your Media StrategyMedia relations is one of the most exciting, personal and creative parts about working in…Mallary BeckerNovember 4, 2020
Public Relations Media Relations 101: How to Create Mutually Beneficial Media RelationshipsDon't confuse the need to be “socially distant” during the current pandemic with being “professionally…[email protected]September 4, 2020
Public Relations Pitching During Coronavirus: The Do’s and Don’ts From a Veteran JournalistWhen I’m not working with my friends at Franco, I’m reporting on the auto industry…Nikki LittleApril 1, 2020
Public Relations Media Matters: Stephanie Steinberg, SEEN in the Franco NeighborhoodFor years we’ve heard that print media is dead. In an age full of compact…Nikki LittleApril 9, 2018
Public Relations Transitioning from Corporate Communications to Agency PRPrior to coming to Franco, I worked in internal communications for an automotive manufacturing company.…Nikki LittleMarch 26, 2018