Marketing 4 Tips to Turn an In-Person Event into a Successful Virtual EventVirtual and pivot. Two words communications and marketing professionals across all industries have heard more…admin@francoDecember 15, 2020
Marketing 4 Things B2B Decision Makers Must Do to Capture Attention & Generate SalesThe COVID-19 pandemic sent most businesses scrambling as health concerns led to almost instant alterations…Ed GarstenDecember 14, 2020
Public Relations Why Integrated Communications is the Future of PROptimized. Aligned. Synchronized. Effective. Those are the words that come to mind when I think…Nikki LittleDecember 7, 2020
AdvertisingAnalytics & ReportingMarketingPodcast How to Boost Your Digital Strategy in 20212020 has been a rollercoaster ride for marketers. This year has brought changes and challenges…admin@francoNovember 23, 2020
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PodcastPublic Relations Why Podcasts Should be Part of Your Media StrategyMedia relations is one of the most exciting, personal and creative parts about working in…Mallary BeckerNovember 4, 2020
Social Media 4 Ways to Integrate Paid & Organic to Elevate Your Social Media StrategyWe’ve talked about why every company should have an integrated communications program. While it may…Catherine PaceOctober 14, 2020
Culture Franco Core Value Feature: PersistenceWork from home has been the norm for several months now, and many teams (including…admin@francoOctober 1, 2020
Culture Franco Core Value Feature: Forward MotionTo some people, forward motion might simply mean the act of moving forward, or advancing…Samantha MeyerSeptember 22, 2020
Public Relations Media Relations 101: How to Create Mutually Beneficial Media RelationshipsDon't confuse the need to be “socially distant” during the current pandemic with being “professionally…admin@francoSeptember 4, 2020